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2022 Hot Products Buying Guide

Hardware Retailing magazine provides independent home improvement retailers with hundreds of quality new product ideas every year. 

Because our readers continually ask for access to new products, we are launching the 2022 Hot Products Buying Guide. Whether you are introducing a new line, spotlighting features of an existing line, or want to create buzz around your time-tested products, this is your opportunity to reach an engaged audience.

What is the Hot Products Buying Guide?

Hardware Retailing is the industry’s No. 1 publication for how-to management advice and new product ideas. This Hardware Retailing special supplement gives independent retailers an added opportunity to discover new products in the home improvement market. It also gives manufacturers a space to enhance brand awareness for their products and lines available to the independent channel.

Advertising Options

Purchase full-page or two-page spread advertorials. Our editorial team will use your company and product information along with the images you provide to write and design your ad. You will have the ability to make changes and approve your ad.

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Now through Oct. 1, we’re offering full-page and two-page spreads at a discounted rate. Contact us to get all the details!

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What’s Included

A printed guide will be distributed with Hardware Retailing’s December issue to the top 10,000 key decision-makers in high sales volume operations. A digital copy will also be distributed to our email subscriber list of 18,000 and will be available on HardwareRetailing.com.

Why Should You Advertise?

  • 96% of subscribers make purchasing decisions for their operation.
  • 74% of readers say that if they could only pick one publication they consider the most valuable industry resource, it would be Hardware Retailing.
  • 89% of readers agree with the statement that “Hardware Retailing is an excellent source for information on new products.”
  • Two of the top growth opportunities for retailers are adding new niches or unique products and adding new product categories within hardware and home improvement.

Contact Us

If you would like more information about Hardware Retailing or the 2022 Hot Products Buying Guide, contact us.

 

Author avatar

Whitney Daulton

Whitney has spent more than a decade at NHPA, beginning as a graphic designer fresh out of college, then moved into art and creative direction before landing her current role as Executive Director of Marketing and Communications. She is passionate about building content and tools to help independent retailers succeed. She is instrumental in helping the association build strategies and brand awareness behind its products and services.